Brynnstone Lending

Brand Research - Brand Identity - Website Design & Development

I was approached by the partners of Brynnstone Lending before they even had a name selected - they needed competitive market research for luxury asset lending completed to select and secure a name that would pave the way for a unique brand identity system and user experience the brand could grow into and stand out with. I produced a number of strong possible names without any market competition, and Brynnstone Lending was the winner. From there I developed a unique brand identity system and cohesive website landing page for the foundation of the organization.