With the launch of their new brand, Texas Land Brokerage wanted a brand and user experience that would help emphasize their unique brokerage model and showcase their exclusive Texas properties. Inspired by the rolling Texas hills and sunsets seamlessly blended with a "cattle brand" lockup for a logomark that feels as refined and timeless as the Texas landscapes themselves. I wanted this brand and user experience to evoke nostalgia and Texas heritage while providing a solid foundation for the brand to grow into.
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